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Application Convergence

It's all to do with data

The Internet carries many different types of data, or information. Text, pictures, video and audio are commonplace, and the internet treats all these data types the same. They are just packets of data which have to be shipped from one place to another; it's that simple. Download our Data Sheet VoIP - How does it all work? describes how this is done.

But voice is just data and it can also be broken up into packets and shipped from one place to another. In that respect, all the facilities we have for the other data types can be applied to voice.

We are used to attaching a text document to an email; but why not attach a voice message to an email? Why not store a voice recording in your customer database alongside text documents? After all, it's only data. It is this ability to treat voice as data which now enables us to integrate voice and call management in many applications.

Many organisations use some kind of cutomer information system to track customer contacts and details. Having your phone system integrated with that can offer enormous customer service benefits.

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